The first article about the Beatles appeared in Time Magazine,
November 15, 1963, entitled, "The New Madness."
I am fairly sure it was the first national story on the Fabs.
It would be great for a Beatle Brunch topic because not many
people are aware that this issue came out months before the
Beatles landed in America. I think we could call this, The
Beatles Introduction To The States, and the beginning of Beatlemania!
Just 7 days later JFK was murdered and the Beatles became
a welcome site to ease our country's mourning.
See Time Magazine Article